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Free Yourself from Engagement Baiting Posts with LinkedIn’s New Update

Ever since its inception in 2003, LinkedIn has established itself as a necessary tool for professionals. Gradually, LinkedIn started to be addled with multiple features, prompting it to be a must-have for professional success. On being asked what sets LinkedIn apart, CEO Jeff Weiner had this to say: “Facebook is massive in scale and scope.… Continue reading Free Yourself from Engagement Baiting Posts with LinkedIn’s New Update

Improved WhatsApp Ad Creation to Help Businesses: The Next Stage of Metaverse Revolution?

WhatsApp has become a cross-platform and instant messaging service benefiting sectors like B2B and B2C. With over 2 billion users worldwide, this platform is the go-to app for instant communication—whether it’s for leisure or business. Mark Zuckerberg acquired the platform back in 2014, quoting, “WhatsApp is the only app we’ve ever seen with higher engagement than… Continue reading Improved WhatsApp Ad Creation to Help Businesses: The Next Stage of Metaverse Revolution?

Google Launches a New Digital Marketing Certification Course: Here’s What You Can Expect

The pandemic accelerated the growth of the digital world exponentially, leading to a boom in the need for digital marketing roles. Banking upon that requirement, more and more professionals are now stepping up to fill the shoes of digital marketer. “Businesses need digital marketing and eCommerce talent more than ever before; 86% of business leaders… Continue reading Google Launches a New Digital Marketing Certification Course: Here’s What You Can Expect

Here’s What Data Transparency from Meta, TikTok, and YT Will Look Like!

When it comes to data privacy and transparency, big tech platforms have always been discreet about what goes inside the headquarters. Earlier this month, a hearing took place with an assembly of senators and politicians to discuss this topic. Congress engaged in a dialog with highly intellectual people in the hearing titled “Platform Transparency: Understanding… Continue reading Here’s What Data Transparency from Meta, TikTok, and YT Will Look Like!

Translating AR glasses to AI-powered meetings: a rundown of the Google I/O Conference 2022

Google I/O Conference 2022 kicked off on 11th May and was a stellar show for developers and tech geeks globally. The two-hour-long event was live streamed globally and was hosted by the CEO, Sundar Pichai. The main highlight of Google I/O Conference 2022 was to show how Google strives to improve people’s lives through technology.… Continue reading Translating AR glasses to AI-powered meetings: a rundown of the Google I/O Conference 2022

Are You Ready for Viewing Ads While Watching YouTube Shorts?

In 2020, Google leveled up its standing with platforms like Instagram and Tik-Tok that offer bite-sized video content by rolling out YouTube Shorts. As the vertical is gaining popularity, the company is set to give creators and advertisers a chance to monetize their efforts. “YouTube Shorts is averaging over 30 billion daily views that’s 4x… Continue reading Are You Ready for Viewing Ads While Watching YouTube Shorts?