content marketing agency

Here’s What You Should Know about Hiring a Content Marketing Agency India

Author:Team WH
Published On:18-05-23
Last Updated on:22-05-23
Estimated reading time: 5 minutes

According to a report from Content Marketing Institute:

  • 67% of B2B marketers claim content marketing is an effective lead-generation process.
  • 72% of them endorse content marketing as a way to educate the audience.

The importance of content marketing can’t be overstated. No matter what industry you’re in, content acts like a bridge between you and your audience.

But it can be challenging to carry out successful content marketing campaigns without trusted professionals who’re well-versed in areas like SEO, social media marketing, and targeted writing and editing.

Here’s where a content marketing agency India can be your ally.

Stay with us as we elaborate on the diverse roles of a content marketing agency and how hiring one can be beneficial for you.

What is a Content Marketing Agency?

When you get down to the definition, a content marketing agency is a team of professionals who help create content and a corresponding strategy to market the content. The best content marketing agencies focus on building your online presence and leveraging organic traffic to reduce your overall expenditure on paid campaigns.

A typical team in a content marketing agency India comprises the following members:

  • Content writers and editors
  • Content strategists
  • Graphic designers
  • Digital marketing specialists
  • Project and account managers
  • Business development associates

The end goal of this team of professionals is to ensure that your content ranks high on search engine result pages (SERPs) to boost business and attract leaders. A content agency aspires to direct more people to the sales pipeline through authoritative content and succeeding marketing efforts.

Exploring the Services of a Content Marketing Agency

The best part about associating with a content marketing firm is that you can delegate 100% of the content marketing efforts to them. Most agencies specialise in all essential aspects of content marketing, right from creating a content marketing strategy to managing the entire process while incorporating all your suggestions and requirements.

Some of the most valuable services offered by a content marketing agency in India are as follows:

  • Content creation in the form of blogs, landing pages, email campaigns, social media posts and more to increase audience engagement with your brand
  • Targeted content strategies after performing comprehensive market research on essential elements like SEO, high-traffic keywords and trending topics
  • Personalised content planning methods to ensure a regular schedule of posts to nurture the audience and attract new prospects
  • Track important metrics and analytics to analyse the success of the content marketing campaigns and make any needed strategy changes accordingly

Several reputed agencies also offer content marketing in digital marketing efforts to amplify the reach of your campaigns and gain higher ROI.

How to Choose the Ideal Content Marketing Agency India?

content marketing agency in India can solve all your content-related dilemmas. But the mark of a reliable content marketing agency is their approach to your problems. Here are some things to enquire about before committing:

  • Ask about their internal processes. The more organised and structured a company’s workflow, the more likely it will deliver high-quality pieces within stipulated deadlines.
  • Observe the interaction. If the representative from the agency is confident and knows what they bring to the table, it will be easier for you to communicate with them in the long run.
  • Ask around to check credibility. Browse the agency’s client roster to check the brands they have worked with, and use that as a basis for your decision.

WrittenlyHub: Premium Content Marketing Agency in India

Regarded as one of the top content marketing agencies in India, WrittenlyHub is a one-stop solution for all your content marketing requirements. A team of passionate writers, editors, content strategists, digital marketers and other associates form the backbone of WrittenlyHub and possess extensive content marketing experience across B2B and B2C domains.

Thanks to the diverse expertise of the team, here are the services offered at WrittenlyHub:

SEO Content Writing

In the age of cutthroat competition, simply writing valuable and thought-provoking content isn’t enough. With WrittenlyHub, you can do justice to your blog posts and other written material by letting SEO experts optimise your pages. From incorporating high-quality backlinks to using high-traffic keywords, WrittenlyHub takes care of everything.

Social Media Marketing

Brands on social media are a dime-a-dozen. So, how can you differentiate your marketing efforts from the crowd?

Leave your worries to WrittenlyHub, as our team will create a customised and compelling social media strategy for your business and cultivate a robust brand identity to differentiate you from others in the market.

End-to-End Blogging

Establish your brand as an expert in the domain with authoritative content on crucial industry topics. Focus on executing business strategies while we ensure that your brand earns credibility through engaging and interactive blogs.

Content Writing

Technical articles, academic content, website content, social media content, e-books – you name it! WrittenlyHub caters to every kind of content requirement with an expert team of strategists, writers, and editors.

Tailor-Made Digital Marketing Strategies

Expand your reach among your target audience with digital marketing services by WrittenlyHub. Simply provide an overview of your target audience and bank on our well-crafted digital strategy to boost web traffic and achieve organic growth.

Technical SEO

Broken website elements are often detrimental to your goal of achieving high organic rankings on SERPS. The team at WrittenlyHub recognises this, and our on-page SEO audits and off-page SEO strategies will not only help you rank higher but also enable a seamless digital experience for your audience.

Final Thoughts

As a business owner, you can rest assured that a content marketing agency India is the ideal fit to improve your organic visibility and enhance your content reach. Additionally, you can rely on them to pen impactful pieces that position you as an expert in the domain and build credibility among your target audience.

With targeted and personalised content marketing services from WrittenlyHub, you can improve your content marketing efforts and enjoy a better digital presence.

People Also Ask

1. What services do content marketing agencies offer?

  • Content writing
  • SEO-optimisation
  • Social media marketing
  • Email marketing
  • Content strategising and planning

2. What does a content marketing agency do?

A content marketing agency specialises in handling content ideation, creation, and marketing. Businesses can partner with content agencies to create compelling blog posts, social media captions, and eBooks or to create and execute content strategies.

3. Why should I hire a content marketing agency?

2023 is marked by rapid content marketing efforts from both B2B and B2C brands. In times like these, businesses need impactful content to reach their target audience and establish value. A content marketing agency comprises a set of professionals who specialise in different aspects of content marketing, like SEO, social media marketing, content writing and much more, to help you expand your reach and increase ROI.

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