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Customer acquisition is integral for every marketing strategy to build your brand and reach a broader section of your target audience. However, it is inadvisable to execute acquisition strategies at the cost of nurturing existing users. A delicate balance between customer acquisition and retention strategies is crucial to make the most out of your email… Continue reading Top 5 Actionable Email Marketing Strategies for Existing Customers
Did you know that 63% of all shopping ventures begin online? With such a high demand from online shoppers, the ecommerce business industry is on the rise. As an online store owner, you might have done everything to make your products functional and catchy. From the right designs to advertising and promotions, the strategies seem… Continue reading A Complete Guide on How to Do SEO for Ecommerce Website
Do you have a low ROI but cannot pinpoint the reason? Despite your best marketing strategies, you cannot convert your leads into clients. All you might need is a digital marketing landing page. Sounds too easy, right? A good landing page can help you acquire hundreds of potential leads! In fact, addressing your buyer’s fears… Continue reading What is a Landing Page in Digital Marketing and Why Do You Need One?
Content marketing has taken over the marketing space, with blogs as a central element. Blogs can attract leads to your sites, create brand awareness, and exhibit your expertise in the industry. However, to ensure that your blogs perform well, you need to know how to develop a blog content strategy. A properly defined blog content… Continue reading A Stepwise Guide on How to Develop a Blog Content Strategy
Customer acquisition is integral for every marketing strategy to build your brand and reach a broader section of your target audience. However, it is inadvisable to execute acquisition strategies at the cost of nurturing existing users. A delicate balance between customer acquisition and retention strategies is crucial to make the most out of your email… Continue reading Top 5 Actionable Email Marketing Strategies for Existing Customers
Did you know that 63% of all shopping ventures begin online? With such a high demand from online shoppers, the ecommerce business industry is on the rise. As an online store owner, you might have done everything to make your products functional and catchy. From the right designs to advertising and promotions, the strategies seem… Continue reading A Complete Guide on How to Do SEO for Ecommerce Website
Do you have a low ROI but cannot pinpoint the reason? Despite your best marketing strategies, you cannot convert your leads into clients. All you might need is a digital marketing landing page. Sounds too easy, right? A good landing page can help you acquire hundreds of potential leads! In fact, addressing your buyer’s fears… Continue reading What is a Landing Page in Digital Marketing and Why Do You Need One?
Content marketing has taken over the marketing space, with blogs as a central element. Blogs can attract leads to your sites, create brand awareness, and exhibit your expertise in the industry. However, to ensure that your blogs perform well, you need to know how to develop a blog content strategy. A properly defined blog content… Continue reading A Stepwise Guide on How to Develop a Blog Content Strategy
When you look back, you find a trail of moments that take center stage in the face of life-altering events. It is both, thrilling and equally terrifying to know that these events could occur in a heartbeat, completely transforming life as you know it. While some of them may pinch us with regret, others change… Continue reading Three Things That Changed My Life For The Better
Watching romantic movies or romance dramas is a guilty pleasure none of us can deny. There has to be at least one such movie that you have watched and loved. No matter how much we deny it, we indulge in the movies of this genre. Well, some of us more than the others, and it… Continue reading 5 Romantic Movies That Bring Out Our Emotions Perfectly
Even as the world continues to fight multiple battles against the coronavirus pandemic, the sporting world is slowly getting back on its feet. The English Premier League is the latest football competition to announce its return, following the resumption of Germany’s Bundesliga and a return declaration of Spain’s La Liga. The Premier League, along with… Continue reading Premier League’s Project Restart After 100 Days Sans Football
Customer acquisition is integral for every marketing strategy to build your brand and reach a broader section of your target audience. However, it is inadvisable to execute acquisition strategies at the cost of nurturing existing users. A delicate balance between customer acquisition and retention strategies is crucial to make the most out of your email… Continue reading Top 5 Actionable Email Marketing Strategies for Existing Customers
Did you know that 63% of all shopping ventures begin online? With such a high demand from online shoppers, the ecommerce business industry is on the rise. As an online store owner, you might have done everything to make your products functional and catchy. From the right designs to advertising and promotions, the strategies seem… Continue reading A Complete Guide on How to Do SEO for Ecommerce Website
Do you have a low ROI but cannot pinpoint the reason? Despite your best marketing strategies, you cannot convert your leads into clients. All you might need is a digital marketing landing page. Sounds too easy, right? A good landing page can help you acquire hundreds of potential leads! In fact, addressing your buyer’s fears… Continue reading What is a Landing Page in Digital Marketing and Why Do You Need One?
Content marketing has taken over the marketing space, with blogs as a central element. Blogs can attract leads to your sites, create brand awareness, and exhibit your expertise in the industry. However, to ensure that your blogs perform well, you need to know how to develop a blog content strategy. A properly defined blog content… Continue reading A Stepwise Guide on How to Develop a Blog Content Strategy
Do you feel your brand has stagnated and there’s no growth? It’s not necessarily your product/service quality but maybe a fault in your marketing tactics. This is where growth marketing comes in. Growth marketing refers to a data-driven marketing strategy involving multiple methods to boost growth, revenue, and customer retention. The idea is to make the most… Continue reading A Beginner’s Guide to Growth Marketing: Unleash Your Brand’s Potential!
Websites today are competing fiercely to improve search rankings and traffic volume. Unsurprisingly, this competition has also led to firms investing vast amounts in paid ads and promotions. So does this mean the age of organic traffic is now gone? Not at all! All you need is a comprehensive guide on how to increase organic… Continue reading How to Increase Organic Traffic on Website?
One of the biggest challenges that startup founders face is gaining traction in a crowded digital marketplace. With thousands of new businesses launching yearly, standing out and attracting customers is an everyday battle. This is where well-planned digital marketing for startups makes all the difference. These statistics show how digital marketing can help your startup… Continue reading The Digital Marketing for Startups Playbook: Strategies for Success
LinkedIn is undoubtedly one of the best social media platforms today when it comes to generating meaningful professional leads. Companies are aware of the power that LinkedIn holds in B2B marketing. That explains the inclination of 97% of B2B marketers wanting to use LinkedIn. However, few companies know how to leverage company branding on LinkedIn… Continue reading Leveraging LinkedIn to Market Your B2B Brand Effectively
When creating a successful brand, one of the most important factors to consider is your brand name. Your brand name should reflect your brand identity, communicate your values and personality, and be unique enough to stand out in a crowded marketplace. In this article, we’ll explore the steps you can take to create an excellent… Continue reading How to Create a Brand Name that Speaks to Your Brand Identity?
Automation is the reality of today. It has simplified lives and every imaginable process in human life. And if you are curious about what is automation in social media, let us answer that question for you. Social media automation is the process of streamlining tasks for social media management, from scheduling content to monitoring engagement, to reduce… Continue reading Best Social Media Automation Tools To Use In 2023
“No matter how niche or mainstream your market is, great content remains a significant focus for SEO.” Search engine optimisation (SEO) is considered among the holy grails of marketing. It boosts the visibility of your website, attracting more organic traffic. Increased user traffic equates to more engagement with your products and services, resulting in amplified brand visibility… Continue reading Top 25 SEO Tools in 2023 to Attract Organic Traffic to Your Website
70% of customers prefer receiving product information from blogs than ads. Interestingly, video is one of the most preferred content formats. What if you combine both these formats in your content strategy? Your sales can potentially skyrocket! No matter how unique your products and services are, a well-defined content marketing strategy is essential for reaching… Continue reading 8 Content Formats to Design a Fail-Proof Marketing Strategy
A cold war is underway in the world of marketing. Businesses are fighting for higher SERP rankings and a solid position in the search engines. At the same time, others believe that it is solely due to the constant revamping of Google’s algorithm since 2017. Hence, with the increase in market saturation, businesses are looking for innovative strategies to implement… Continue reading Refreshing Content: The Only Way to Get Valuable Content That Ranks Higher
It’s easy to forget that marketing is a multi-level process that incorporates elements like research and advertisement. To ensure that this process goes smoothly, it’s important to have a step-by-step guide that tracks the specifics of your campaigns. This is exactly where a content marketing style guide comes in. Style guides are crucial to promote… Continue reading Enhance your Brand Engagement with a Content Marketing Style Guide
“The more you know about your customers, the more you can provide to them information that is increasingly useful, relevant, and persuasive.” This statement, from the renowned digital marketing author, Jay Baer, can prove as a golden mantra for new-age businesses. Today, the onus is on you to offer pertinent information that aids customers in… Continue reading Complementing the Buyer’s Journey: A Guide to Create Content for the Funnel
Ideas are crucial to content marketing. In fact, they form the backbone of any content format, whether TikToks, reels, videos, or blogs. Besides, unique content ideas combined with consistent output result in successful marketing. HubSpot reports that the top three roles marketing leaders will prioritize hiring are content creators, marketing managers, and content strategists. This is a direct result of the… Continue reading 8 Unique Ways to Generate Content Ideas for Your Calendar
Whether you’re a newbie in the online marketing space or you’ve got an established digital presence, guest blogging is a powerful online marketing tool. From driving more traffic to your website to enhancing your brand’s awareness or generating new leads, guest posting helps businesses in more ways than you can imagine. By publishing content on… Continue reading 7 Ways Guest Posting Can Help Your Business (And How To Do It Right)
While social media is a goldmine for businesses with platforms such as Instagram, Twitter, and LinkedIn, winning your audience’s trust isn’t a cakewalk. Enter – Quora Marketing With its simplistic yet exciting Q&A interface, Quora has topped as one of the leading avenues to establish yourself as a trusted name and build thought leadership. With… Continue reading How to ace Quora Marketing for businesses in 5 simple ways?
Imagine having the superpower to boost your business’s competitive edge—something that could multiply your growth and bring organic traffic. What if we tell you a superpower like this already exists and 78.9% of business owners use it to maximize their ROI? Are you intrigued? It’s a simple marketing practice of blogging for business! You’d be surprised to know… Continue reading Blogging for Business: How Blog Writing Can Boost Your Growth
Truth is B2B content writing is starkly different from B2C content writing. Compared to business-to-consumer companies, operating as a business-to-business enterprise your content marketing strategy has to focus on attracting a number of key decision-makers and shareholders, not just one person. Sales funnels are also more extensive, so you need high-quality content at every touch… Continue reading How to Write a B2B Content: 6 B2B Content Writing Tips for 2023
Imagine having to drive sales on Instagram without understanding how to navigate through the platform. Instagram is the queen of social media where over 1 billion people spend hours scrolling through their feeds—a place where you can find the right content by just typing in the keyword. All thanks to Instagram SEO! This buzzing social media platform can… Continue reading 7 Instagram SEO Hacks to Boost Visibility and Expand Your Network
If you wonder why content marketing should be one of your main focuses, consider the prime example of Dominos. This renowned pizza company generates more than half of its sales through digital promotions. With a staggering 91% of businesses using content marketing, it’s the best opportunity for entrepreneurs to leverage on this strategy. After all, staying relevant on… Continue reading 6 Tips to Outsource Content Marketing Effortlessly
If you run a business, you’ve likely grappled with this question—to blog or not to blog? Companies are faced with a pressing need to establish a robust online presence. Business blogging remains one of the best ways of going about it. Get this—studies have shown that businesses that regularly indulge in some kickass blogging boast… Continue reading 5 Case Studies to Show Why Business Blogging Matters
You’d be surprised to know that 98% of shoppers do not complete their purchase because of inadequate or incorrect product descriptions. That statistic should tell you enough about the importance of e-commerce copywriting and writing product descriptions that sell. But are you not sure about how to write product descriptions? WrittenlyHub is here to spill… Continue reading 7 Hacks to Write a Product Description that Multiplies Sales
You have an amazing product idea, and you’re all pumped up and ready to make a pitch to the investors. Or, maybe you’re a marketing and sales executive glued to your desk, tasked with the job of pitching products and services to new clients. You might even be a freelancer, trying to tell the world… Continue reading The Art of Writing Cold Emails: Tips, Tricks, Examples and More
Get this: A study by HubSpot found that well-thought-out and personalized best calls to action outperformed basic CTAs by 202%. Further, the research found that the average click-through rate for CTAs was pegged at 4.23%, higher than the CTR for Google Ads. Irrespective of whether it’s a blog post, website, or social media page, your… Continue reading CTA the Deal: 6 Tips to Create the Best Calls to Action
You have the most amazing idea for a blog. You have done some amazing research to create an outline and get started with it. You spent hours writing and editing the blog. But to your surprise, the average reading time for your blog is dismal. Wondering why? Because despite putting hours of effort into the… Continue reading 16 Tips To Write A Great Blog Post Introduction
Do you remember the Old Spice commercials? The wacky, fast-paced, humorous videos that had them going viral and making their brand synonymous with a man’s scent? Well, you should. The Old Spice commercials—like any good video—were a part of the larger marketing strategy meant to make an impression on the target audience. Using video, brands… Continue reading Top Brands Making The Most Of Video Marketing
Any copywriter would define copywriting as a form of art. Sure it takes a Picasso to write a killer copy. However, there’s another side that copywriters fail to understand; the psychology of copywriting. Copywriting is the gameplay of emotions and the process of creating and triggering readers with words. It also uses psychological triggers for… Continue reading How to Use Psychology for Better Copywriting
An eye-catching headline, an educative blog post, and an interactive social media post. These are all content marketing examples that have proven effective in allowing businesses to see six times more conversions. With the changing times, traditional marketing tactics have gone out the door, and content marketing is the new boss in town! Valuable and relevant… Continue reading Creating A Killer Content Marketing Strategy In 2022
The debate about AI-generated content is prevalent as ever. While there have been claims that AI does not have the emotional intelligence to pull off personalised and thought-provoking content, a surprising 12% of businesses are using AI for content creation. At the same time, popular search engines like Google have not explicitly mentioned being against AI-generated content.… Continue reading AI vs Search Engines: What’s the Future of AI Content on SERPs?
Google makes frequent changes to its search algorithms and automated systems, significantly changing how SERP rankings work. Just recently, the tech giant announced the first Google core update for 2023. Released on March 15, it is the initial phase in a long line of planned patches, all aiming to streamline the user search experience. Now, Google search… Continue reading Google March 2023 Core Update Finally Live: Everything We Know So Far
With more than 1.9 billion active daily users, Instagram knows the worth of creators on its platform. Confused why Instagram worries about 50,000 active creators when it has about 2 billion active users? The answer is simple—business. Instagram takes business very seriously, and currently, it’s focusing on the creators to help bring more business. Instagram realises… Continue reading Gear Up to Use Instagram’s Ultimate Media Kit Option for Better Brand Value
Reddit is upgrading the way you navigate your feeds. The social networking community is rolling out a series of changes to make the platform more accessible and customizable. Whether you’re into sports, news, or TV fan theories, you can find a community where you can meet people as obsessed and crazy as you are about… Continue reading Reddit Upgrades its Interface and Feed for Improved Customer Experience
Pinterest is bringing another addition to the array of photo-sharing apps on the market, Shuffles. It’s an invite-only photo collage app born from a Pinterest in-house incubator. It’s been exploding in popularity on TikTok among Gen-Z demographics in particular. The app lets users build collages using the Pinterest photo library or by taking photos using their… Continue reading Pinterest Launches Shuffles, An Invite-Only Collage-Making App
Before any of us can remember, Instagram, Snapchat, TikTok, and Twitter, along with all the other social media platforms, have been stealing each other’s content and features. Nobody even had followers until Twitter came along and coined the term in 2007. Snapchat was the first platform to introduce the concept of “stories,” and now every… Continue reading Instagram’s Candid Challenges Designed for the Gen Z
If you’re thinking of changing your TV streaming service, it’s time to get YouTube TV. Launched in 2017, the cordless service was introduced as an alternative for traditional cable TV in the USA. It’s currently in discussion with programming partners to introduce a new lineup of streaming channels to upgrade the customer experience and compete… Continue reading Thinking Of TV Streaming Services? Get YouTube TV
Instagram looks and works the same way as Facebook in almost all its features except one—unlike Facebook, you can’t repost another user’s post on your feed. Of course, you can share the content of public accounts through stories. However, Meta is considering bridging this gap as well. A social media consultant named Matt Navarra tweeted… Continue reading Instagram’s Repost Feature: What’s Cooking?
The popularity of real-time group chats has increased since the massive success of Discord. In 2021, Discord’s value stood at $15 billion. This directly hampered Facebook’s popularity and the social media platform’s traffic has been on the decline since February 2021. To compete against Discord and win back its high engagement rates, Meta has introduced… Continue reading Meta Rolls Out Community Chat for Messenger to Encourage Group Discussions
The $1.07 billion worth photo-messaging app is taking the social commerce market by storm with the introduction of AR tech based tools. In the latest Snap Partner Summit 2022, the brand went ahead to flaunt this feature, which will significantly augment its capabilities. The social commerce app has highlighted how Snap AR shopping has enhanced the… Continue reading Snapchat To Transform E-Commerce Reality With Expansion In Ar Technology
Since its first public appearance in 2004, the search engine Google has revolutionized the way in which we conduct internet searches. 18 years later, it stands tall as one of the premier FAANG companies in the market. The only reason that Google has been able to adapt to the changing technological landscape is due to… Continue reading Bring Your Searches to Life with Google’s Multisearch Feature
Feeling nervous before appearing for a job interview? Not anymore! Like other games online, you can now practice being interviewed by a computer. After LinkedIn’s automated interview feedback tool was launched in 2020, Google has developed a similar facility for their users. With advancements in Artificial Intelligence, it is now easier for job-seekers to attempt a mock… Continue reading Google Interview Warmup Tool—Yay or Nay?
When it comes to accessing or consuming information on social media platforms, not many companies are mindful of what they offer to people from different spectrums of life. Twitter is going a step ahead with its plans to change the status quo and make the platform more accessible for people with disabilities. In the latest… Continue reading Twitter is Winning Hearts With Its New Audio Translation Feature
Instagram Reels have competed long and hard against TikTok. While IG has benefitted from the ban on TikTok in several big markets like India, the platform still has a long way to go in terms of the benefits it offers users through reels. In that spirit, Meta is trying to get an edge over TikTok… Continue reading IG Reels Get a Facelift: Video Editing Just Got a Whole Lot Easier
Over the years, YouTube has constantly re-invented and pushed its boundaries. Now, the platform has come with a direct-shopping live commerce stream experience for beauty brands. YouTube has been lately working on live events, which led to the launch of go live together and live shopping last year. The platform also hosted an event, especially for the… Continue reading YouTube Goes All Things Beauty With A Top-notch Commerce Live Stream
Instagram is adding features to open new marketing avenues for online creators and influencers with the latest one being “Pin to Profile”. The social networking service now enables users to pin regular posts and reels with a simple option. You like it? You pin it 📌 You can now choose up to three posts or… Continue reading Flaunt Your Unique Style with Instagram’s New ‘Pin to Profile’ Feature
The concept of metaverse has been a hot topic ever since Mark Zuckerberg shared his plans for it. Given the limited amount of information released about the concept, people have come up with numerous assumptions about how this space will impact our lives. Zuckerberg had this to say during the initial announcement, “We believe the… Continue reading The Latest Update from Meta: Is the Metaverse Shift any Closer?
For a long time, LinkedIn users have demanded a funny reaction option ever since the platform has seen a surge in funny content. To their surprise, team LinkedIn is now working on expanding its reaction options. According to the company’s Chief Product Officer Tomer Cohen, the platform might soon introduce a laughing emoji. “I wanted to start… Continue reading The Wait for LinkedIn’s Funny Reaction Might Just Be Over!
Meta-owned WhatsApp announced its plans to extend its fairly limited texting options with the Communities feature. Until now, WhatsApp allowed only 256 participants to build a group. However, the Communities feature will allow much larger groups of people to come together. An unofficial version of the feature made rounds at the end of last year.… Continue reading WhatsApp Welcomes “Communities” for Users to Set Up Organizational Group Chat
Expanding the world of content, Twitter is now rolling out its new subscriber-only feature to help content creators build a stronger community. With the ‘Super Follower-only Spaces,’ creators can now take one step closer to their following. As of now, this element is only available to a selected bunch of creators. “Now with Super Followers-only… Continue reading Monetise Your Creator Status With Twitter’s New Super Followers Only Spaces Feature
Do you love consuming your favorite pieces of content on the internet but are constantly disturbed by annoying ads? It happens to the best of us. According to a global Google survey, 69% of people surveyed said that they were motivated to install ad blockers by annoying or intrusive ads. If and when users block all ad contents,… Continue reading Personalize Your Ad Experience With Google’s Brand New Feature: Here’s All You Need to Know
Have you ever tried to skip to the main parts of a long and boring YouTube video? Well, we have all been there! Thankfully, YouTube has introduced a fantastic feature to save you from all the boredom. It’s called “Most Replayed” and it lets you effortlessly watch the most popular parts of the video. With… Continue reading YouTube Announces “Most Replayed” feature—skip to the most popular parts of a video
Ever since Facebook (Meta) acquired Instagram back in 2017, the possibilities for this photo-sharing app have expanded significantly. Now, it has transformed into a multi-media business opportunity for business owners and a career option for many creators. Reels are one of the most promising features for marketers, entrepreneurs, and creators alike. This format has enabled users to… Continue reading Instagram Experimenting with the Following Tab: Indian Users Test Out the New Feature
Instagram, the ever-popular social media platform, is shifting its focus to full-screen videos. According to their official source, the team is working to bring videos more ‘front and center’ on the platform. “We’re moving Instagram to a place where the video is a bigger part of the home experience, where content is more immersive,” said… Continue reading Ready to Go All-immersive With Instagram Full Screen?
A creator’s haven, Pinterest, has once again launched an offering with the goal of allowing creators to put out varied content. Riding on the coattails of the short-form video content offerings such as Tik-Tok and Instagram reels, Pinterest has launched “TV studio.” The app is a spin-off of the already existing Idea Pins feature. This… Continue reading Did Pinterest secretly launch an exciting new vertical video-streaming TV app?
Ever since its inception in 2003, LinkedIn has established itself as a necessary tool for professionals. Gradually, LinkedIn started to be addled with multiple features, prompting it to be a must-have for professional success. On being asked what sets LinkedIn apart, CEO Jeff Weiner had this to say: “Facebook is massive in scale and scope.… Continue reading Free Yourself from Engagement Baiting Posts with LinkedIn’s New Update
WhatsApp has become a cross-platform and instant messaging service benefiting sectors like B2B and B2C. With over 2 billion users worldwide, this platform is the go-to app for instant communication—whether it’s for leisure or business. Mark Zuckerberg acquired the platform back in 2014, quoting, “WhatsApp is the only app we’ve ever seen with higher engagement than… Continue reading Improved WhatsApp Ad Creation to Help Businesses: The Next Stage of Metaverse Revolution?
The pandemic accelerated the growth of the digital world exponentially, leading to a boom in the need for digital marketing roles. Banking upon that requirement, more and more professionals are now stepping up to fill the shoes of digital marketer. “Businesses need digital marketing and eCommerce talent more than ever before; 86% of business leaders… Continue reading Google Launches a New Digital Marketing Certification Course: Here’s What You Can Expect
When it comes to data privacy and transparency, big tech platforms have always been discreet about what goes inside the headquarters. Earlier this month, a hearing took place with an assembly of senators and politicians to discuss this topic. Congress engaged in a dialog with highly intellectual people in the hearing titled “Platform Transparency: Understanding… Continue reading Here’s What Data Transparency from Meta, TikTok, and YT Will Look Like!
Google I/O Conference 2022 kicked off on 11th May and was a stellar show for developers and tech geeks globally. The two-hour-long event was live streamed globally and was hosted by the CEO, Sundar Pichai. The main highlight of Google I/O Conference 2022 was to show how Google strives to improve people’s lives through technology.… Continue reading Translating AR glasses to AI-powered meetings: a rundown of the Google I/O Conference 2022
When you look back, you find a trail of moments that take center stage in the face of life-altering events. It is both, thrilling and equally terrifying to know that these events could occur in a heartbeat, completely transforming life as you know it. While some of them may pinch us with regret, others change… Continue reading Three Things That Changed My Life For The Better
Watching romantic movies or romance dramas is a guilty pleasure none of us can deny. There has to be at least one such movie that you have watched and loved. No matter how much we deny it, we indulge in the movies of this genre. Well, some of us more than the others, and it… Continue reading 5 Romantic Movies That Bring Out Our Emotions Perfectly
Even as the world continues to fight multiple battles against the coronavirus pandemic, the sporting world is slowly getting back on its feet. The English Premier League is the latest football competition to announce its return, following the resumption of Germany’s Bundesliga and a return declaration of Spain’s La Liga. The Premier League, along with… Continue reading Premier League’s Project Restart After 100 Days Sans Football
Working from home might not be the easiest for some of us who have always been in physical offices. However, amidst the COVID-19 lockdown, it is difficult to keep ourselves focused and motivated to work when the bed is just 2 feet away and the Netflix tab so easily accessible. The delights that come with… Continue reading How to Keep Your Sanity When Working From Home
Can you picture The Avengers without Captain America? For that matter, can you imagine another actor playing the role of Captain America other than Chris Evans? Everyone who knows about the Marvel Universe knows how important Captain America (played by Chris Evans) role is. But did you know our beloved Captain was fighting a storm… Continue reading Why Did Chris Evans Almost Turn Down The Role of Captain America?
Powerful women are the heart of the Star Wars universe. Long before Palpatine, Anakin, or even Luke Skywalker walked the galaxy, a woman named Bastila Shan held it in the palm of her hands. Who was this beautiful woman? And what made her so memorable? Are you wondering about what was the story behind this… Continue reading The Story Of Power Of Bastila Shan
The education industry is fast-evolving into a digital ecosystem. The concept of on-demand learning has gained weight. But the prospect of learning whenever and wherever has reduced students’ motivation to complete their learning goals. Students now prefer to learn in bits and pieces rather than everything in one go. This is where Rysecamp seeks to… Continue reading Collaborating with an e-Learning SaaS Startup to Create Content for Educational Courses
Guest posting is one of the most crucial elements for off-page SEO. It helps in building links and establishing authority for your brand. Putting blogs across popular forums will also bring more traffic to your website. Andras, an entrepreneur and owner of multiple brands, approached our team to help him reap the benefits of guest… Continue reading Helping the Owner of Three Websites in Securing and Maintaining High Traffic and SERP Ranking
The digital domain holds the key for businesses to scale in their industry. Brands can transform their blog into a trusted resource for industry knowledge, their social media into a lead generation machine, and their email campaigns into a customer engagement funnel. So, when SK Cloud reached out to us to help them establish their… Continue reading Working with a UK-Based Enterprise to Bring them on the Forefront of their Industry
Let’s look at it this way: You’ve worked so hard to build a business; you earned your clients and built trust among them too. Now what? What about the other potential customers out there who would benefit from your product? How would you proceed to grow your brand? There is not just one answer to… Continue reading Top 5 Reasons You Need to Hire a Content Strategy Agency
Copywriting is the backbone of any B2B marketing and advertising campaign. It remains one of the most effective ways to generate awareness, enhance visibility, and boost conversions. Learning what is B2B copywriting and what purpose it serves is vital. The text you use in your website, social media ads, or sales material reflects your brand… Continue reading A Guide to B2B Copywriting: Meaning, Purpose, and Best Practices
There are many elements you should focus on to ensure the success of your business in the current digital landscape. One of these includes generating organic traffic for your website, which you can accomplish with search engine optimization SEO. But how to create SEO strategy for your business? In this blog, we will explain what… Continue reading How to Create the Best SEO Strategy for Your Business Growth?
To create content that sells and impacts the target audience, content writers must possess a few important skills. In this blog, we will explain some of the most sought-after skills content writers must exhibit to become a pro in their job. Let’s find out the key skills required for content writing to succeed in the… Continue reading Want to be a Great Content Writer? Develop These 8 Skills!
Are you excited to begin your freelance writing journey? Whether you’re a full-time freelance writer or just looking for side gigs, the flexibility is unmatchable. However, you may have multiple questions worrying you during the initial freelancing days. Don’t worry, as we have got you sorted! In this post, we’ll talk about the most pressing… Continue reading Freelance Writing Simplified: Get Answers to the Top FAQs!
Brand building and B2B marketing have become more challenging than ever. Want to know why? Most target audiences are looking for solutions from brands. However, not every brand is offering the same. Since Quora is an excellent platform to answer the questions raised by the public, it is essential to leverage this knowledge-sharing platform. So,… Continue reading How to Write a Post on Quora – Learn All the Tips and Tricks!
According to a report from Content Marketing Institute: 67% of B2B marketers claim content marketing is an effective lead-generation process. 72% of them endorse content marketing as a way to educate the audience. The importance of content marketing can’t be overstated. No matter what industry you’re in, content acts like a bridge between you and your… Continue reading Here’s What You Should Know about Hiring a Content Marketing Agency India
Keep it short and sweet, right? Wrong! When it comes to SEO, long form content not only ranks well but also attracts and engages readers better. So, if you’re having trouble driving traffic, it might be because your content is too short. Although there is no rigid definition for long form content SEO, content writers… Continue reading Long Form Content for SEO: The Key to Higher SERP Ranking
What’s the ideal online platform to reach your target audience? Undoubtedly, the answer is social media, as that is where your audience is probably spending time right now! So, social media posts are the bridge between you and your followers. Effective social media writing requires clear planning, understanding readers, adding the right CTAs, and defining your purpose. From… Continue reading How to Write Effective Social Media Posts? [A Complete Guide]
The B2B industry is constantly adapting to technological advancements, increased buyer awareness, and the need for tailored campaigns to entice prospects. Yet, there seems to be an impact on the overall revenue. The lack of promising revenue can be primarily credited to multiple B2B marketing challenges plaguing the industry. Here’s a look into the top 4 challenges… Continue reading Top B2B Marketing Challenges: Overview & How to Overcome Them
Content drives successful digital marketing strategies, including social media marketing, search engine optimization, and pay-per-click advertising. Every piece of content sparks a new opportunity for your business to enhance brand presence, improve engagement, and connect with potential prospects. Even so, not all forms of content creation are the same. Content writing and copywriting are quite… Continue reading Content Writing vs Copywriting: What’s the Difference?
When was the last time you typed in a search query? If you are reading this, it was probably a few seconds ago. Now, ask yourself this: What brought you here? Did the title catch your attention, or was it the article’s placement on the search engine results pages? The answer doesn’t matter. But if… Continue reading Hiring SEO Writing Services? Here’s What You Need to Know!
Have you ever stopped to think about who is responsible for the plethora of content available online, today? That’s right! Content writers scan the length and breadth of a topic to present well-researched writeups. With content marketing efforts gaining traction, content writing looks to be a promising prospect with immense opportunities for skilled writers. But… Continue reading Is Content Writing a Good Career in India? Get All Your Answers Here!
A decade ago, many considered blogs to be online personal diaries. They were a space for you to showcase your literary ingenuity while touching on subjects close to you. That’s not the case anymore. In fact, out of the 1.9 billion websites in the world, over 600 million have a dedicated blog section. The reason?… Continue reading Wondering If You Need to Hire Blog Writing Services? Find Out Now!
In the race for securing high organic rankings on search engine results, the quality of content often takes a backseat. While SEO-friendly strategies are crucial for enhancing overall search engine visibility, engaging and compelling content is what convinces visitors to stay on your webpage. That’s why creating impactful website content in conjunction with a robust SEO… Continue reading Top Tips You Should Consider When Developing Your Website Content
Businesses must know what is the difference between B2B and B2C content marketing, as following the same content creation strategy will not generate the desired outcomes. Business-to-business or B2B content marketing primarily refers to optimizing customer value proposition (CVP). It is a tremendously effective way to convey the value a B2B business can provide to its clientele, which is… Continue reading B2B vs B2C Content Marketing: Unlocking the Secrets to Successful Digital Dominance
‘Content marketing is one of the most powerful tools you have at your disposal.’ Be honest: How many times have you heard that statement? A dozen? A hundred? Maybe, even a thousand. The thing is, the answer doesn’t matter. What you really should be focusing on is that it’s true. So, how do you build… Continue reading Build Your 1-Year Content Strategy Framework in 7 Simple Steps
“Content is king.” You’ve probably heard that more times than you could count. But some phrases are worth repeating—time and time again. Content marketing is so fundamental to current promotional strategies that over 70% of B2B and B2C organizations rely on it. In a time when digital growth and online presence are valued above all else, high-value content can… Continue reading Top 9 Content Marketing Tools to Rule in 2023
Are you looking to make a mark in the world of freelance writing but unsure where to begin? It can be overwhelming if you are just starting, especially due to the difficulty in finding and retaining clients and distinguishing yourself from your peers. However, there are plenty of opportunities for freelance writers to work, progress,… Continue reading Wondering How to Be a Freelance Writer With No Experience? Here are 7 Tips for You
As a content writer, you might be interested in side gigs to increase your income. Or, you might be a freelance writer searching for new projects to expand your portfolio. Either way, finding the right content writing jobs and reliable clients can be challenging. This is where WHub steps in to help you! WHub is a high-quality… Continue reading WHub Content Marketplace Platform for Writers
“Give them quality. That’s the best kind of advertising.” – Milton Hershey How to promote B2B business effectively? Content has occupied a dominant position in the life of businesses and consumers alike. It is an especially vital tool in B2B marketing, where businesses leverage quality content to address common problems. It also offers companies an… Continue reading The Ultimate Checklist for a Foolproof B2B Content Marketing Strategy
What is B2B content writing, anyway? B2B content writing is the process of creating content by businesses with other businesses as the target audience. This type of content helps businesses market their products and services to businesses that could benefit from using them. As a business, one of the most crucial ways to elevate your content… Continue reading 6 Powerful Tips to Transform Your B2B Content Writing
Sometimes, even high-quality content does not receive the desired attention on social media. No clicks, no reposts, and no comments. Are you facing this issue too? If yes, you need to tweak your social media copywriting strategy. You must apply pertinent strategies to improve your social media presence. Using the right tips can improve your brand engagement… Continue reading Top Social Media Copywriting Tips for 2023 [With Real-life Examples]
“Please submit a statement of purpose showcasing…” If you can guess the next part of the statement without a second thought, you have entered the right page! Suppose you are applying to 10 universities for your higher education; each in a different part of the world. It can be exasperating to develop and tailor your… Continue reading 4 Reasons to Seek Professional SOP Writing Services over Writing it Yourself
Finding freelance writers to outsource content creation is a common practice today. It is a great way to ensure that a business can produce and publish good quality content even on a budget. 81% of marketers surveyed by CMI expressed that content and content creation is a core business strategy. However, organizations often tend to struggle with hiring the… Continue reading Top 5 Content Writing Marketplaces for Quality Writers
Outsourcing content writing is the cheat code to a flourishing online presence. Not just that, it is a simple way to ensure that the content you’re putting out on a website, newsletter, or even through social media follows best practices and allows your business to grow. Moreover, it is a far cheaper alternative to building… Continue reading What are the Best Ways to Outsource Content Creation?
If you’re looking for content that aligns with your brand voice and connects with your target audience instantly, the WHub content marketplace is the right place for you. Today, 97% of organisations have a unique content marketing strategy. It is crucial to stay relevant and fresh in your audience’s minds to thrive in this competitive domain. WHub is an… Continue reading WHub Content Marketplace Platform for Businesses
To outsource content writing is to get a lot of work off your plate. Today, content for digital marketing drives every business. However, this content should offer value, and it can be taxing to put forth valuable content at regular intervals. Outsourcing can help eliminate the hurdles of content creation. It can be a boon… Continue reading 5 Reasons Why You Should Outsource Content Writing
With more than 1.9 billion active daily users, Instagram knows the worth of creators on its platform. Confused why Instagram worries about 50,000 active creators when it has about 2 billion active users? The answer is simple—business. Instagram takes business very seriously, and currently, it’s focusing on the creators to help bring more business. Instagram realises… Continue reading Gear Up to Use Instagram’s Ultimate Media Kit Option for Better Brand Value
Let’s look at it this way: You’ve worked so hard to build a business; you earned your clients and built trust among them too. Now what? What about the other potential customers out there who would benefit from your product? How would you proceed to grow your brand? There is not just one answer to… Continue reading Top 5 Reasons You Need to Hire a Content Strategy Agency
Copywriting is the backbone of any B2B marketing and advertising campaign. It remains one of the most effective ways to generate awareness, enhance visibility, and boost conversions. Learning what is B2B copywriting and what purpose it serves is vital. The text you use in your website, social media ads, or sales material reflects your brand… Continue reading A Guide to B2B Copywriting: Meaning, Purpose, and Best Practices
There are many elements you should focus on to ensure the success of your business in the current digital landscape. One of these includes generating organic traffic for your website, which you can accomplish with search engine optimization SEO. But how to create SEO strategy for your business? In this blog, we will explain what… Continue reading How to Create the Best SEO Strategy for Your Business Growth?
AI vs Search Engines: What’s the Future of AI Content on SERPs?
07 May 2023 | By Team WHThe debate about AI-generated content is prevalent as ever. While there have been claims that AI does not have the emotional intelligence to pull off personalised and thought-provoking content, a surprising 12% of businesses are using AI for content creation. At the same time, popular search engines like Google have not explicitly mentioned being against AI-generated content.… Continue reading AI vs Search Engines: What’s the Future of AI Content on SERPs?
Google March 2023 Core Update Finally Live: Everything We Know So Far
27 Mar 2023 | By Team WHGoogle makes frequent changes to its search algorithms and automated systems, significantly changing how SERP rankings work. Just recently, the tech giant announced the first Google core update for 2023. Released on March 15, it is the initial phase in a long line of planned patches, all aiming to streamline the user search experience. Now, Google search… Continue reading Google March 2023 Core Update Finally Live: Everything We Know So Far
Gear Up to Use Instagram’s Ultimate Media Kit Option for Better Brand Value
21 Oct 2022 | By Team WHWith more than 1.9 billion active daily users, Instagram knows the worth of creators on its platform. Confused why Instagram worries about 50,000 active creators when it has about 2 billion active users? The answer is simple—business. Instagram takes business very seriously, and currently, it’s focusing on the creators to help bring more business. Instagram realises… Continue reading Gear Up to Use Instagram’s Ultimate Media Kit Option for Better Brand Value