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What is a Landing Page in Digital Marketing and Why Do You Need One?

Do you have a low ROI but cannot pinpoint the reason? Despite your best marketing strategies, you cannot convert your leads into clients. All you might need is a digital marketing landing page. Sounds too easy, right? A good landing page can help you acquire hundreds of potential leads! In fact, addressing your buyer’s fears and posing… Continue reading What is a Landing Page in Digital Marketing and Why Do You Need One?

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A Stepwise Guide on How to Develop a Blog Content Strategy

Content marketing has taken over the marketing space, with blogs as a central element. Blogs can attract leads to your sites, create brand awareness, and exhibit your expertise in the industry. However, to ensure that your blogs perform well, you need to know how to develop a blog content strategy. An effective content marketing blog… Continue reading A Stepwise Guide on How to Develop a Blog Content Strategy

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A Beginner’s Guide to Growth Marketing: Unleash Your Brand’s Potential!

Do you feel your brand has stagnated and there’s no growth? It’s not necessarily your product/service quality but maybe a fault in your marketing tactics. This is where growth marketing comes in.  Growth marketing refers to a data-driven marketing strategy involving multiple methods to boost growth, revenue, and customer retention. The idea is to make the most… Continue reading A Beginner’s Guide to Growth Marketing: Unleash Your Brand’s Potential!

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The Digital Marketing for Startups Playbook: Strategies for Success

One of the biggest challenges that startup founders face is gaining traction in a crowded digital marketplace. With thousands of new businesses launching yearly, standing out and attracting customers is an everyday battle. This is where well-planned digital marketing for startups makes all the difference. These statistics show how digital marketing can help your startup… Continue reading The Digital Marketing for Startups Playbook: Strategies for Success

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Leveraging LinkedIn to Market Your B2B Brand Effectively

LinkedIn is undoubtedly one of the best social media platforms today when it comes to generating meaningful professional leads.  Companies are aware of the power that LinkedIn holds in B2B marketing. That explains the inclination of 97% of B2B marketers wanting to use LinkedIn. However, few companies know how to leverage company branding on LinkedIn… Continue reading Leveraging LinkedIn to Market Your B2B Brand Effectively

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How to Create a Brand Name that Speaks to Your Brand Identity?

When creating a successful brand, one of the most important factors to consider is your brand name. Your brand name should reflect your brand identity, communicate your values and personality, and be unique enough to stand out in a crowded marketplace. In this article, we’ll explore the steps you can take to create an excellent… Continue reading How to Create a Brand Name that Speaks to Your Brand Identity?

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Best Social Media Automation Tools To Use In 2023

Automation is the reality of today. It has simplified lives and every imaginable process in human life. And if you are curious about what is automation in social media, let us answer that question for you. Social media automation is the process of streamlining tasks for social media management, from scheduling content to monitoring engagement, to reduce… Continue reading Best Social Media Automation Tools To Use In 2023

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Top 25 SEO Tools in 2023 to Attract Organic Traffic to Your Website

“No matter how niche or mainstream your market is, great content remains a significant focus for SEO.” Search engine optimisation (SEO) is considered among the holy grails of marketing. It boosts the visibility of your website, attracting more organic traffic. Increased user traffic equates to more engagement with your products and services, resulting in amplified brand visibility… Continue reading Top 25 SEO Tools in 2023 to Attract Organic Traffic to Your Website

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9 Content Formats to Design a Fail-Proof Content Strategy

70% of customers prefer receiving product information from blogs than ads. Interestingly, video is one of the most preferred content format examples. What if you combine both these formats in your content strategy? Your sales can potentially skyrocket! No matter how unique your products and services are, a well-defined content marketing strategy is essential for… Continue reading 9 Content Formats to Design a Fail-Proof Content Strategy

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Refreshing Content: The Only Way to Get Valuable Content That Ranks Higher

A cold war is underway in the world of marketing. Businesses are fighting for higher SERP rankings and a solid position in the search engines. At the same time, others believe that it is solely due to the constant revamping of Google’s algorithm since 2017. Hence, with the increase in market saturation, businesses are looking for innovative strategies to implement… Continue reading Refreshing Content: The Only Way to Get Valuable Content That Ranks Higher

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Enhance your Brand Engagement with a Content Marketing Style Guide

It’s easy to forget that marketing is a multi-level process that incorporates elements like research and advertisement. To ensure that this process goes smoothly, it’s important to have a step-by-step guide that tracks the specifics of your campaigns. This is exactly where a content marketing style guide comes in. Style guides are crucial to promote… Continue reading Enhance your Brand Engagement with a Content Marketing Style Guide

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Complementing the Buyer’s Journey: A Guide to Create Content for the Funnel

“The more you know about your customers, the more you can provide to them information that is increasingly useful, relevant, and persuasive.” This statement, from the renowned digital marketing author, Jay Baer, can prove as a golden mantra for new-age businesses. Today, the onus is on you to offer pertinent information that aids customers in… Continue reading Complementing the Buyer’s Journey: A Guide to Create Content for the Funnel

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8 Unique Ways to Generate Content Ideas for Your Calendar

Ideas are crucial to content marketing. In fact, they form the backbone of any content format, whether TikToks, reels, videos, or blogs. Besides, unique content ideas combined with consistent output result in successful marketing. HubSpot reports that the top three roles marketing leaders will prioritize hiring are content creators, marketing managers, and content strategists. This is a direct result of the… Continue reading 8 Unique Ways to Generate Content Ideas for Your Calendar

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7 Ways Guest Posting Can Help Your Business (And How To Do It Right)

Whether you’re a newbie in the online marketing space or you’ve got an established digital presence, guest blogging is a powerful online marketing tool.   From driving more traffic to your website to enhancing your brand’s awareness or generating new leads, guest posting helps businesses in more ways than you can imagine. By publishing content on… Continue reading 7 Ways Guest Posting Can Help Your Business (And How To Do It Right)

How to ace Quora Marketing for businesses in 5 simple ways?

While social media is a goldmine for businesses with platforms such as Instagram, Twitter, and LinkedIn, winning your audience’s trust isn’t a cakewalk.   Enter – Quora Marketing  With its simplistic yet exciting Q&A interface, Quora has topped as one of the leading avenues to establish yourself as a trusted name and build thought leadership. With… Continue reading How to ace Quora Marketing for businesses in 5 simple ways?

Blogging for Business: How Blog Writing Can Boost Your Growth

Imagine having the superpower to boost your business’s competitive edge—something that could multiply your growth and bring organic traffic. What if we tell you a superpower like this already exists and 78.9% of business owners use it to maximize their ROI? Are you intrigued? It’s a simple marketing practice of blogging for business! You’d be surprised to know… Continue reading Blogging for Business: How Blog Writing Can Boost Your Growth

How to Write a B2B Content: 6 B2B Content Writing Tips for 2023

Truth is B2B content writing is starkly different from B2C content writing.    Compared to business-to-consumer companies, operating as a business-to-business enterprise your content marketing strategy has to focus on attracting a number of key decision-makers and shareholders, not just one person.   Sales funnels are also more extensive, so you need high-quality content at every touch… Continue reading How to Write a B2B Content: 6 B2B Content Writing Tips for 2023

7 Instagram SEO Hacks to Boost Visibility and Expand Your Network

Imagine having to drive sales on Instagram without understanding how to navigate through the platform. Instagram is the queen of social media where over 1 billion people spend hours scrolling through their feeds—a place where you can find the right content by just typing in the keyword. All thanks to Instagram SEO! This buzzing social media platform can… Continue reading 7 Instagram SEO Hacks to Boost Visibility and Expand Your Network

6 Tips to Outsource Content Marketing Effortlessly

If you wonder why content marketing should be one of your main focuses, consider the prime example of Dominos. This renowned pizza company generates more than half of its sales through digital promotions.  With a staggering 91% of businesses using content marketing, it’s the best opportunity for entrepreneurs to leverage on this strategy.  After all, staying relevant on… Continue reading 6 Tips to Outsource Content Marketing Effortlessly

5 Case Studies to Show Why Business Blogging Matters

If you run a business, you’ve likely grappled with this question—to blog or not to blog? Companies are faced with a pressing need to establish a robust online presence. Business blogging remains one of the best ways of going about it.  Get this—studies have shown that businesses that regularly indulge in some kickass blogging boast… Continue reading 5 Case Studies to Show Why Business Blogging Matters

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7 Hacks to Write a Product Description that Multiplies Sales

You’d be surprised to know that 98% of shoppers do not complete their purchase because of inadequate or incorrect product descriptions. That statistic should tell you enough about the importance of e-commerce copywriting and writing product descriptions that sell. But are you not sure about how to write product descriptions? WrittenlyHub is here to spill… Continue reading 7 Hacks to Write a Product Description that Multiplies Sales

The Art of Writing Cold Emails: Tips, Tricks, Examples and More

You have an amazing product idea, and you’re all pumped up and ready to make a pitch to the investors. Or, maybe you’re a marketing and sales executive glued to your desk, tasked with the job of pitching products and services to new clients. You might even be a freelancer, trying to tell the world… Continue reading The Art of Writing Cold Emails: Tips, Tricks, Examples and More

CTA the Deal: 6 Tips to Create the Best Calls to Action

Get this: A study by HubSpot found that well-thought-out and personalized best calls to action outperformed basic CTAs by 202%. Further, the research found that the average click-through rate for CTAs was pegged at 4.23%, higher than the CTR for Google Ads. Irrespective of whether it’s a blog post, website, or social media page, your… Continue reading CTA the Deal: 6 Tips to Create the Best Calls to Action

16 Tips To Write A Great Blog Post Introduction

You have the most amazing idea for a blog. You have done some amazing research to create an outline and get started with it. You spent hours writing and editing the blog. But to your surprise, the average reading time for your blog is dismal. Wondering why? Because despite putting hours of effort into the… Continue reading 16 Tips To Write A Great Blog Post Introduction

Top Brands Making The Most Of Video Marketing

Do you remember the Old Spice commercials? The wacky, fast-paced, humorous videos that had them going viral and making their brand synonymous with a man’s scent? Well, you should. The Old Spice commercials—like any good video—were a part of the larger marketing strategy meant to make an impression on the target audience. Using video, brands… Continue reading Top Brands Making The Most Of Video Marketing

How to Use Psychology for Better Copywriting

Any copywriter would define copywriting as a form of art. Sure it takes a Picasso to write a killer copy. However, there’s another side that copywriters fail to understand; the psychology of copywriting. Copywriting is the gameplay of emotions and the process of creating and triggering readers with words. It also uses psychological triggers for… Continue reading How to Use Psychology for Better Copywriting

Creating A Killer Content Marketing Strategy In 2024

An eye-catching headline, an educative blog post, and an interactive social media post. These are all content marketing examples that have proven effective in allowing businesses to see six times more conversions.   With the changing times, traditional marketing tactics have gone out the door, and content marketing is the new boss in town! Valuable and relevant… Continue reading Creating A Killer Content Marketing Strategy In 2024

10 Most Common SEO Mistakes to Avoid in 2023

SEO can be a tough row to hoe if you are new to the game. However, it is not uncommon to see even experts slip while optimizing their content. Even the most minor SEO mistakes can end up making your rankings plummet to new lows! SEO is a crucial factor that can either make or… Continue reading 10 Most Common SEO Mistakes to Avoid in 2023