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8 Content Formats to Design a Fail-Proof Marketing Strategy

70% of customers prefer receiving product information from blogs than ads. Interestingly, video is one of the most preferred content formats. What if you combine both these formats in your content strategy? Your sales can potentially skyrocket! No matter how unique your products and services are, a well-defined content marketing strategy is essential for reaching… Continue reading 8 Content Formats to Design a Fail-Proof Marketing Strategy

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Categorized as Marketing

Refreshing Content: The Only Way to Get Valuable Content That Ranks Higher

A cold war is underway in the world of marketing. Businesses are fighting for higher SERP rankings and a solid position in the search engines. At the same time, others believe that it is solely due to the constant revamping of Google’s algorithm since 2017. Hence, with the increase in market saturation, businesses are looking for innovative strategies to implement… Continue reading Refreshing Content: The Only Way to Get Valuable Content That Ranks Higher

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Categorized as Marketing

Enhance your Brand Engagement with a Content Marketing Style Guide

It’s easy to forget that marketing is a multi-level process that incorporates elements like research and advertisement. To ensure that this process goes smoothly, it’s important to have a step-by-step guide that tracks the specifics of your campaigns. This is exactly where a content marketing style guide comes in. Style guides are crucial to promote… Continue reading Enhance your Brand Engagement with a Content Marketing Style Guide

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Categorized as Marketing

Complementing the Buyer’s Journey: A Guide to Create Content for the Funnel

“The more you know about your customers, the more you can provide to them information that is increasingly useful, relevant, and persuasive.” This statement, from the renowned digital marketing author, Jay Baer, can prove as a golden mantra for new-age businesses. Today, the onus is on you to offer pertinent information that aids customers in… Continue reading Complementing the Buyer’s Journey: A Guide to Create Content for the Funnel

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Categorized as Marketing

8 Unique Ways to Generate Content Ideas for Your Calendar

Ideas are crucial to content marketing. In fact, they form the backbone of any content format, whether TikToks, reels, videos, or blogs. Besides, unique content ideas combined with consistent output result in successful marketing. HubSpot reports that the top three roles marketing leaders will prioritize hiring are content creators, marketing managers, and content strategists. This is a direct result of the… Continue reading 8 Unique Ways to Generate Content Ideas for Your Calendar

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Categorized as Marketing

7 Ways Guest Posting Can Help Your Business (And How To Do It Right)

Whether you want to drive more traffic to your website, build your brand’s domain authority or get new leads—guest posts are the way to go.   But that’s not all! By publishing content on other blogs and websites, you can foster brand awareness. With guest posts, you can expect to reach a much larger audience from other… Continue reading 7 Ways Guest Posting Can Help Your Business (And How To Do It Right)

How to Ace Quora Marketing in 5 Ways

Social media is a goldmine for content marketing. While brands can gain visibility through popular platforms like Instagram, Twitter, and LinkedIn, winning your audience’s trust isn’t always easy. Enter—Quora marketing. With its most simplistic Q & A interface, Quora has become one of the leading avenues to establish yourself as a trusted name and build… Continue reading How to Ace Quora Marketing in 5 Ways

Blogging for Business: How Blog Writing Can Boost Your Growth

Imagine having the superpower to boost your business’s competitive edge—something that could multiply your growth and bring organic traffic. What if we tell you a superpower like this already exists and 78.9% of business owners use it to maximize their ROI? Are you intrigued? It’s a simple marketing practice of blogging for business! You’d be surprised to know… Continue reading Blogging for Business: How Blog Writing Can Boost Your Growth

How To Ace B2B Content Writing: 6 Industry Secrets

Let’s face it—B2B content writing has historically been boring. When writing for B2C and D2C brands, writers have the freedom to assume a fun and engaging that entices the audience. However, B2B content often turns stiff because of companies’ focus on sounding formal and authoritative. Many B2B brands play it safe to sound professional. The result? The writing defaults… Continue reading How To Ace B2B Content Writing: 6 Industry Secrets

7 Instagram SEO Hacks to Boost Visibility and Expand Your Network

Imagine having to drive sales on Instagram without understanding how to navigate through the platform. Instagram is the queen of social media where over 1 billion people spend hours scrolling through their feeds—a place where you can find the right content by just typing in the keyword. All thanks to Instagram SEO! This buzzing social media platform can… Continue reading 7 Instagram SEO Hacks to Boost Visibility and Expand Your Network

6 Tips to Outsource Content Marketing Effortlessly

If you wonder why content marketing should be one of your main focuses, consider the prime example of Dominos. This renowned pizza company generates more than half of its sales through digital promotions.  With a staggering 91% of businesses using content marketing, it’s the best opportunity for entrepreneurs to leverage on this strategy.  After all, staying relevant on… Continue reading 6 Tips to Outsource Content Marketing Effortlessly

5 Case Studies to Show Why Business Blogging Matters

If you run a business, you’ve likely grappled with this question—to blog or not to blog? Companies are faced with a pressing need to establish a robust online presence. Business blogging remains one of the best ways of going about it.  Get this—studies have shown that businesses that regularly indulge in some kickass blogging boast… Continue reading 5 Case Studies to Show Why Business Blogging Matters

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Categorized as Marketing

7 Hacks For Writing Product Descriptions To Multiply Sales

You’d be surprised to know that 98% of shoppers do not complete their purchase because of inadequate or incorrect product description. That statistic should tell you enough about the importance of ecommerce copywriting. But are you not sure about how to write product descriptions? WrittenlyHub is here to spill the beans! Curating the perfect product… Continue reading 7 Hacks For Writing Product Descriptions To Multiply Sales

The Art of Writing Cold Emails: Tips, Tricks, Examples and More

You have an amazing product idea, and you’re all pumped up and ready to make a pitch to the investors. Or, maybe you’re a marketing and sales executive glued to your desk, tasked with the job of pitching products and services to new clients. You might even be a freelancer, trying to tell the world… Continue reading The Art of Writing Cold Emails: Tips, Tricks, Examples and More

CTA the Deal: Tips to Create the Best Calls to Action

Get this: A study by HubSpot found that well-thought-out and personalized best calls to action outperformed basic CTAs by 202%. Further, the research found that the average click-through rate for CTAs was pegged at 4.23%, higher than the CTR for Google Ads. Irrespective of whether it’s a blog post, website, or social media page, your… Continue reading CTA the Deal: Tips to Create the Best Calls to Action

16 Tips To Write A Great Blog Post Introduction

You have the most amazing idea for a blog. You have done some amazing research to create an outline and get started with it. You spent hours writing and editing the blog. But to your surprise, the average reading time for your blog is dismal. Wondering why? Because despite putting hours of effort into the… Continue reading 16 Tips To Write A Great Blog Post Introduction

Top Brands Making The Most Of Video Marketing

Do you remember the Old Spice commercials? The wacky, fast-paced, humorous videos that had them going viral and making their brand synonymous with a man’s scent? Well, you should. The Old Spice commercials—like any good video—were a part of the larger marketing strategy meant to make an impression on the audience. Using video, brands are… Continue reading Top Brands Making The Most Of Video Marketing

How to Use Psychology for Better Copywriting

Any copywriter would define copywriting as a form of art. Sure it takes a Picasso to write a killer copy. However, there’s another side to it, psychology and copywriting . Copywriting is the gameplay of emotions and the process of creating, triggering the readers with words. Copywriting also uses psychological triggers for creating a persuasive and… Continue reading How to Use Psychology for Better Copywriting

Creating A Killer Content Marketing Strategy In 2022

An eye-catching headline, an educative blog post, and an interactive social media post. These are all content marketing examples that have proven effective in allowing businesses to see six times more conversions.   With the changing times, traditional marketing tactics have gone out the door, and content marketing is the new boss in town! Valuable and relevant… Continue reading Creating A Killer Content Marketing Strategy In 2022

8 Common SEO Mistakes To Avoid That Make Your Rankings Plummet

SEO can be a tough row to hoe if you are new to the game. However, it is not uncommon to see even experts slip while optimizing their content. Even the most minor SEO mistakes can end up making your rankings plummet to new lows! SEO is a crucial factor that can either make or… Continue reading 8 Common SEO Mistakes To Avoid That Make Your Rankings Plummet

Elevating a Brand Story: How to Make Your Brand Matter

The market is saturated with brands. The competition is as fierce as it gets. In these times, brands face a dire need to elevate. They don’t just need to promote; they need to sell. And well, to sell, brands need to emote. So, how exactly does that happen? How do brands market their vision and… Continue reading Elevating a Brand Story: How to Make Your Brand Matter

How Can WrittenlyHub Help You Enhance Digital Growth?

Remember when you would sit down to read the newspaper with your morning tea? Or listen to the radio? Or skim through some magazines? Those were the few mediums of marketing in the bygone era and now, it is all about the digital growth.  The year is 2020. The definition of marketing has changed altogether.… Continue reading How Can WrittenlyHub Help You Enhance Digital Growth?

How to Build the Perfect Content Marketing Campaign?

The World Wide Web is a stage. Content is the best performer. So, why not organize an effective content marketing campaign for your website? In an information-driven world, content is undoubtedly the king. For modern businesses, content is the key to unlock their digital potential. Content paves the way to reach the audience while building… Continue reading How to Build the Perfect Content Marketing Campaign?