Get this: A study by HubSpot found that well-thought-out and personalized best calls to action outperformed basic CTAs by 202%. Further, the research found that the average click-through rate for CTAs was pegged at 4.23%, higher than the CTR for Google Ads. Irrespective of whether it’s a blog post, website, or social media page, your… Continue reading CTA the Deal: Tips to Create the Best Calls to Action
Category: Blog
16 Tips To Write A Great Blog Post Introduction
You have the most amazing idea for a blog. You have done some amazing research to create an outline and get started with it. You spent hours writing and editing the blog. But to your surprise, the average reading time for your blog is dismal. Wondering why? Because despite putting hours of effort into the… Continue reading 16 Tips To Write A Great Blog Post Introduction
Top Brands Making The Most Of Video Marketing
Do you remember the Old Spice commercials? The wacky, fast-paced, humorous videos that had them going viral and making their brand synonymous with a man’s scent? Well, you should. The Old Spice commercials—like any good video—were a part of the larger marketing strategy meant to make an impression on the audience. Using video, brands are… Continue reading Top Brands Making The Most Of Video Marketing
How to Use Psychology for Better Copywriting
Any copywriter would define copywriting as a form of art. Sure it takes a Picasso to write a killer copy. However, there’s another side to it, psychology and copywriting . Copywriting is the gameplay of emotions and the process of creating, triggering the readers with words. Copywriting also uses psychological triggers for creating a persuasive and… Continue reading How to Use Psychology for Better Copywriting
Creating A Killer Content Marketing Strategy In 2021
An eye-catching headline, an educative blog post, and an interactive social media post. These are all content marketing examples that have proven effective in allowing businesses to see six times more conversions. With the changing times, traditional marketing tactics have gone out the door, and content marketing is the new boss in town! Valuable and relevant… Continue reading Creating A Killer Content Marketing Strategy In 2021
8 Common SEO Mistakes To Avoid That Make Your Rankings Plummet
SEO can be a tough row to hoe if you are new to the game. However, it is not uncommon to see even experts slip while optimizing their content. Even the most minor SEO mistakes can end up making your rankings plummet to new lows! SEO is a crucial factor that can either make or… Continue reading 8 Common SEO Mistakes To Avoid That Make Your Rankings Plummet
How to Create Email Newsletters: Get More Shares, Opens, and Clicks
When developing a marketing strategy, you must be certain that you’re using your resources wisely. While there are a gazillion ways to market a product or service, email newsletters are a tool that you absolutely cannot ignore. For every dollar spent on email marketing, an average return of $42 is possible. This means an email… Continue reading How to Create Email Newsletters: Get More Shares, Opens, and Clicks
Elevating a Brand Story: How to Make Your Brand Matter
The market is saturated with brands. The competition is as fierce as it gets. In these times, brands face a dire need to elevate. They don’t just need to promote; they need to sell. And well, to sell, brands need to emote. So, how exactly does that happen? How do brands market their vision and… Continue reading Elevating a Brand Story: How to Make Your Brand Matter
Three Things That Changed My Life For The Better
When you look back, you find a trail of moments that take center stage in the face of life-altering events. It is both, thrilling and equally terrifying to know that these events could occur in a heartbeat, completely transforming life as you know it. While some of them may pinch us with regret, others change… Continue reading Three Things That Changed My Life For The Better
How Can WrittenlyHub Help You Enhance Digital Growth?
Remember when you would sit down to read the newspaper with your morning tea? Or listen to the radio? Or skim through some magazines? Those were the few mediums of marketing in the bygone era and now, it is all about the digital growth. The year is 2020. The definition of marketing has changed altogether.… Continue reading How Can WrittenlyHub Help You Enhance Digital Growth?
How to Manage A Toxic Work from Home Environment?
28 May 2021 | By Labiqua KhanOver the last year, working from home has become the new normal for most people. Irrespective of which industry you worked for, you probably had to make that switch to work from home. This change has impacted a large number of people in many ways. However, most people have overlooked the psychological effect work from… Continue reading How to Manage A Toxic Work from Home Environment?
What is Wrong with Feminism in India?
04 Aug 2020 | By Shreelekha SinghFeminism, in India, is nothing short of rocket science. You will get a whole spectrum of definitions and ideas associated with this western ideology. While there is no dearth of half-truths and stereotypes related to feminism, there are many feminists themselves who promote a very flawed perception of the ideology. I am no expert, but… Continue reading What is Wrong with Feminism in India?
Understanding Asexuality: How Real Is It?
20 Jun 2020 | By Maitri GautamWith the influential power of social media, spreading awareness has become a much more convenient task. Moreover, considering the worldwide impact of COVID-19, Pride Month 2020 needs such virtual platforms for celebrations. However, within the LGBTQ community, there are particular identities, which are falling behind. Understanding asexuality is one of these top points of discussion.… Continue reading Understanding Asexuality: How Real Is It?