How To Become an Expert Quora Writer?
The-WHub
Quora has a thriving community of writers sharing their experiences or answering doubts about their niche.
Since it is an excellent platform for answering public queries, you can leverage Quora to promote your personal brand or the brands you work with. But your answers can only get traction if they provide excellent value to readers.
Moreover, the community is crucial for Quora writers. You can draw the limelight to your brand by forming a closely-knit network.
Learn how to write the best Quora answers with this blog. It includes the basics of Quora and elaborates on steps to help write viral answers.
Why is Quora an Effective Platform for Content Marketing?
Quora is a question-answer platform used by individual experts or brands to answer public queries. It works on the principle of credit-based upvoting. Your answers will reach a larger audience if they get more upvotes.
Quora is important in marketing because its question-answer format helps you to create organic awareness. You can also know your audience better from their questions on this platform. Here are some interesting facts that add to its importance in marketing:
- Large Audience: Quora has 300 million monthly visitors.
- Algorithm friendly: People can search for a question on Google and the search engine pushes relevant Quora answers.
- Thought leadership: You can position your brand as a leader in their specific niche by sharing thought leadership content.
- Drives traffic to the website: You can drive people to your website by telling them about your products or services in your Quora answers.
- Quora is a cheaper alternative to costly customer surveys. A keen observation of customers’ questions will tell you a lot about them.


These two are examples of promoting GrowMyBuziness as a brilliant content agency.
Step-by-Step Guide to Write a Compelling Post on Quora
Check these easy steps out to write your first interesting, value-packed Quora post:
Step 1: Prep Before You Start
Quora has grown competitive; you cannot just start writing and posting if you want to shine. Prep your account to be a step ahead of confusing profiles. Initially, it might look like a big task, but this is a guaranteed step for more traffic and increased engagement. User’s trust and better customer retention.
- Profile Optimization
Imagine someone liking your answer to find nothing on your profile. It would be a major turn-off for your audience. Hence, you must optimize your profile by adding a headline, choosing relevant topics, and writing a compelling description.
- Build Your Niche
You must come off as an expert if you want a larger audience on Quora. The most straightforward way to build your expertise is to follow the relevant niche topics. You can connect with Quora spaces and authors in your genre. Additionally, it is important to know what people are asking about the issues.
- Competitor Analysis
Exploring the answers written by your competitors will give you an idea of the type of questions to pick. Observe and analyze the tone, length, hooks, and CTAs in the answer.
Step 2: Strategize Before You Write
To design a strategy, you must know your marketing purpose behind using Quora as a medium. There are three common and major purposes:
- Marketing: Using Quora to talk about products or services and to ask questions associated with your brand for users to generate reviews.
- Coaching: Writing on Quora is associated with educating people on several topics. Hence, you can pick a niche and show your expertise by posting content that answers the burning questions of the readers.
- Customer Service: You can answer your audience’s questions to resolve them. This could also become a space to build exclusive FAQs about your product.
Step 3: Own up the conversation
Get active in answering questions on Quora. Research trending topics and start answering related questions without delay to avoid your content from getting lost.
While Early responses have a chance of higher exposure, it doesn’t guarantee high upvotes. Your answers must be more relevant, accurate, and easy to read to go viral. You can include facts and statistics to make your answer valuable, but it must be fact-checked for reliable sources.
Step 4: Be Proactive in Engaging with Your Readers
You will come across many Quora answers that are nothing but sales paragraphs on a product or service. Avoid doing that. Instead, build a community to gain better visibility from their votes.
Find relevant questions by observing competitor’s website, searching the Google search engine, and using tools like Answer the Public. You can also fetch information from various market surveys available.
Moreover, you should interact and reply to the comments on your post. This sense of acknowledgment is a community-building skill. Reach out and ask questions on Quora for people to answer their present concerns about your brand. Try to provide a solution for their queries.
Another approach to building a community can be following the niche experts. Look for 10 people who are most viewed on Quora from your niche. For example, follow Nicolas Cole if you want to build a community around freelance writing.

Check their content and their engagement patterns and try to mimic them. Also, reach out to these people for meaningful conversations.
Step 5: Structure Your Answer Well
Now that we know about the quality and engagement of content you need on Quora, let’s discuss the answer structure.
Presentation and readability are crucial. Keep your answers bite-sized and avoid chunky paragraphs. It is because your readers are in a hurry and do not have the time to read through chunky paragraphs. Spend a good time deciding on your answer’s appeal, or else you will quickly lose the reader’s attention.
Your CTA also becomes a big part of your answer’s structure, especially on Quora. You need to place it strategically without making your content promotional.
Finally, check the length of your answer. Avoid unnecessary word counts; keep it short and to the point. Go for lengthy answers only when readers need in-depth insight on the topic.
4 Hacks to Write a Compelling Post on Quora
You’ve written your Quora post and are all ready to click on the Post button. But before you do, go through these four understated hacks to ensure you make the maximum impact with your content:
- Disagree respectfully if you know you are going to talk against the trend
- Structure your answer in an easy-to-read format, and try to include images
- Try to be quick in answering a question on a trending topic to attract the initial crowd
- Include engaging parts in long answers by adding personal stories, successes and mishaps, and interesting hypotheses
Wrapping Up on Writing Hacks & Tricks for Quora
Quora actively receives questions belonging to different niches and industries. Thus, it is a great platform to trust for building an active community. At the end, everyone is looking for an answer, and Quora is the go-to platform to deliver them. Now that you know how to write a post on Quora, kickstart your Quora marketing with empowered confidence.
People Also Ask
1. Can I use external links in my Quora answers?
While it is fair to include external links in the answer, doing so repetitively could be a red flag for the algorithm. You need to maintain a healthy ratio between educational and promotional content. If you are not being pushy about your products and offerings, it is fair as per the community guidelines.
2. Can I monetize Quora answers?
Yes, Quora allows you to monetize your content if you have a dedicated Quora Space for a certain topic. Additionally, Quora Plus is a recent introduction that consists of paid members. If a member from Quora+ reads or engages with your post, you get paid for it.
3. How do I find top SEO questions to answer?
A simple technique to choose the right question includes:
- Choosing questions with more than 10 followers
- Opting for a recent question or,
- Writing an answer related to a product or service